Gain Clarity on the Unique Essence of Your Brand.
Talk About Who You Are & What You Do With
Greater Confidence, Clarity & Ease.
I help visionary leaders & entrepreneurs who have a new innovation, unique approach, and/or message of social change uncover the essence, or core identity, of their brand.
I've worked with entrepreneurs and organizations across a variety of industries including: healthcare, technology, media, education, wellness, and human & spiritual development. They are typically launching a new brand, or relaunching an existing business and/or service.
Below are the most common questions my clients come to me with. Perhaps you are experiencing one or more of these:
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I have a lot of services (or ideas). What's the connective thread/focus?
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How am I unique in the marketplace?
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What’s the deeper purpose/vision behind my work?
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Who is my ideal audience?
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How can I speak more naturally and/or feel more confident while talking about what I do?
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In the midst of strong opinions about marketing & sales that don’t resonate with me, how can I follow my intuition?
Regardless of the need, I start every coaching engagement with the stance that:
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much of the clarity you seek is inside of you (and/or your team).
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your more natural presence is what draws your ideal audience to you.
In essence, the more you know clearly & resonate deeply with what you stand for, the more powerfully your marketing & sales efforts will resonate with your audience.
That's why, at the core of my method, I not only help you to uncover the purpose & vision behind your brand, but also embody the essence of what you stand for.
I do this through individual and/or team conversations that blend a unique combination of brand and leadership coaching.
This foundational brand clarity work with my clients supports greater efficiencies in their marketing & sales communications (when they work with copywriters & designers) and greater meaning and collaboration in their workplace.
As a result, my clients often say things like:
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"So much of my brand is ‘in me’ now. I'm more clear about what I'm doing and why."
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"We now have a revitalized sense of who we are and the unique role we play in the world.'"
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"It's just easy to explain what we do now. My words flow out naturally."
My services for entrepreneurs & organizations include:
brand visioning/clarity/positioning, audience identification, internal staff+customer stakeholder interviews, team alignment, & brand embodiment.
You can email me directly at my email address to schedule a complimentary consultation. We can discuss your current challenges & aspirations and explore your intentions for a brand coaching program. If we feel there is a good fit, I can then develop a customized proposal for you.
You can also learn more about the Soulful Brand coaching methodology that my business partner, Matt Sloane, and I created at www.soulfulbrand.com
BRAND COACHING
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